Interrupt was asked to redesign the Heart of Vodka line for Toledo Spirits. The client wanted something highly visible with bright colors. Heart of Glass has multiple flavors and Toledo Spirits was looking to add to the line in the future, so the design needed to be easily extended to additional flavors. 

The team came up with the idea of doing a play on tarot cards which offered a great opportunity to do custom illustrations for each label, pulling inspiration from a tarot deck. Starting with Heart of Glass, a strawberry flavored vodka, I took the Three of Swords card, traditionally shown with a bright heart, and replacing it with a strawberry, bringing some humor in to the design and bringing our own meaning to each of our new cards.